A unique production and financing model :
secure and innovative
Our development team has examined all production models available in France and abroad to develop a unique and innovative model of film production.
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The M.A.D model is:
A new and secure system of financing
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The conception and calibration of film projects optimized for the market
We apply our model to our project Obsolescence, a project which breaks new ground in superhero films, constructed with a budget of $8,5M€
The first M.A.D model project :
The mid movie, OBSOLESCENCE
Obsolescence, is a film conceived on industrial lines according to the mid-blockbuster movie formula, in terms of theme, genre, positioning, target, casting and language.
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Obsolescence is produced by international coproduction with Belgium and Canada.
We surround ourselves with reference companies on the market (Scope Pictures in Belgium and ITEM 7 in Canada), extremely experienced and many times awarded at international festivals.
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Today, we are launching production of the film Obsolescence:
funds raised: €1.8M
enabling us to launch production of the film now
Further fund-raising in 2026 up to a target of 2.5M€
Shooting in autumn 2026
Release and start of revenues in 2027
120 secondes presentation
new production model
ideal timeframe
Ultra rapid return on investment
from 2027
Investment in 2026
Shooting in 2026 and Release by 2027
secured capital-raising
Investment Securing from the start to the end of the projects
Immobilization of investments before the production, solid system of insurance, safety net during film release
International exploitation opportunities
International release and exploitation - Interntional market
English-language film with a high-profile international cast
Mid Blockbuster Movie
high-performance profitability system
Securing private investment through significant institutional funding
Film designed and calibrated to limit losses and offer a high yield gain in the event of a big success
Experienced partners
Internationale Coproduction France / Belgique / Canada
international theatrical release
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L'une des + importantes sociétés de production belge
+ de 95 films,
30M€ de financement par an destiné aux œuvres audiovisuelles européennes
ITEM7 - Montréal
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United Talent Agency UTA - Los Angeles
UTA (United Talent Agency) is part of the very small circle of Hollywood’s major talent agencies—firms that help shape the marketplace because they represent a critical mass of top-tier talent (actors, directors, writers) and actively drive deals between projects and buyers.
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DNEG - Montréal
Multinational company specializing in special effects that works on all the biggest cinema productions today: Dune, Blade Runner 2049, Inception, Interstellar, Stranger Things, Chernobyl...
CONTACT
Media Artistic Development
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Barbara Loison
barbara@media-artistic-development.com
+33(0)6 62 33 99 88
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